China’s six regions are North, Northeast, Northwest, East, South Central, and Southwest covering 23 provinces, 5 autonomous regions, 4 centrally administrative municipalities, and 2 special administrative regions.

Only Newell PR has the unique ability and know how to conduct PR, digital and marketing campaigns in cities across all these regions including Beijing, Chengdu, Chongqing, Guangzhou, Hong Kong, Shanghai, Shenzhen, Tianjin and extending to Tier 2 and Tier 3 cities.

The Belt and Road Initiative (B&R), launched by the Chinese government in 2013, encompasses countries along the traditional Silk Road and Maritime Silk Road trade routes giving unprecedented inbound and outbound PR opportunities.

Today, Newell PR is working with clients based in B&R countries such as Kazakhstan, New Zealand, and United Arab Emirates, promoting their products and services across China.

Another government initiative, the Guangdong-Hong Kong-Macau Greater Bay Area, is an integrated economic and business hub spanning 56,000 square kilometres, 66 million people and with a combined GDP of US$1 trillion.

We became the first PR firm to establish a Greater Bay Area Practice offering clients access to Hong Kong, Macau, Guangzhou, Shenzhen, Zhuhai, Foshan, Zhongshan, Dongguan, Huizhou, Jiangmen and Zhaoqing.

Through our network of media, community and official contacts over 25+ years, we can assist clients from an integrated PR, Digital and Marketing perspective.